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  • Barcelona 2014 - DUB JAM

    Most of you follow our instagram (@CrucialScott to follow) so i'm sure you would of seen that myself, Emerson Morgan and Cappy Smith are in sunny (sometimes) Barcelona.

    We got 3 more joining us tomorrow, come back to see who it is...


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  • Crucial Custom Federal Lacey BMX Bike - Oliver Tandy

    Cheer for coming back to check out another Crucial Custom Bike, i think this is our second installment! Today i have a sweet Federal Lacey custom with an owner that came over 200 miles by train to pick out exactly what he wanted.

    Oliver Tandy amazingly traveled using public transport for 6 hours with 4 changes to get from Huddersfield in Yorkshire to us down here in Bristol. I couldn't believe what i was hearing when i spoke to Oliver and his friend while they waited for our work-shop to put together his bike, their incredible journey started at around 6am and they knew that once the bike was purchased then it was the same all the way back later on.

    Because of this mammoth trip Oliver wanted to hand pick the perfect combination of parts to exactly his specification, incredible detail and thought was put into just about every decision. While its translucent Red, Black and Camo theme looks awesome its the parts that you don't see that matter. Take for example the alloy/plastic peg setup with a full set of 4 hub-guards, often over-looked by most but increase a hubs life dramatically.

    Here at CrucialBMX we have the largest selection of parts available in the shop, to be viewed at any time. Building up a custom bike isn't something that can be rushed. We ride BMX every single day so we know exactly what works, we can build to all requirements.

    Shout out to Oliver, keeping it real and building this:

    FRAME: Federal Lacey Frame - Red 20.75"
    FORKS: Federal Liquid Forks
    BARS: ANML Hyrone Bars - 7.75"
    STEM: Stereo CC Top Load Stem
    GRIPS: Cult/Vans Waffle Grips
    CRANKS: Mutiny Cinch Cranks - 175mm
    SPROCKET: Mutiny Octad Spline Drive Sprocket - 25T
    PEDALS: Odyssey JCPC Pedals
    CHAIN: Shadow Interlock V2 Half-Link Chain
    SEAT: Eclat OZ Fat Pivotal Seat - Camouflage
    SEAT POST: Federal Stump Pivotal Seat Post
    REAR HUB: Primo Freemix Freecoaster - 9T RHD
    FRONT HUB: Primo N4 Flangeless V2 Female Front Hub
    HUB GUARDS: Primo DSG Metal Hub Guard x 2
    RIMS: Primo VS Rim
    PEGS: ANML Butcher Signature Alm/PL Peg x 4
    TYRES: Cult Dehart Tyre - 2.35

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  • Subrosa Noster V2 Frames in Stock and BIKE CHECK!

    We just got a fresh delivery of brand spanking new SUBROSA products along with a restock on all the awesome current range of stuff. I will be dropping all the new stuff online tomorrow along with a new video from EMERSON MORGAN....Very exciting!

    However, for now can we take a second to appreciate the beauty that is the Translucent Gold Subrosa Noster V2 Frame...

    IF YOU WOULD LIKE MORE INFORMATION, TOO SEE MORE IMAGES OR TO PURCHASE A FRAME PLEASE CLICK HERE TO GO TO THE ONLINE STORE - They are £249.99 and come in matte black too with a top tube of 20.6", 20.8" and 21.15" :)

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    This awesome looking bike belongs to Ruan Swart, he had the first Trans Gold frame off us the moment they came through the door. It looks INCREDIBLE and in his own words "thank you so much for the frame it looks so sick built up". We are stoked that he's happy.

    Here is the rest of his bike specification:

    Frame: Subrosa Noster v2 21.15" frame
    Bars: Federal Drop bars 9"
    Forks: Federal Drop v2
    Cranks: BSD substance
    Front wheel: Odyssey 7KA rim laced to a BSD street hub
    Back wheel: Odyssey 7KA rim laced to a Federal v3 freecoaster
    Pegs: Shadow plastics
    Tyres: Shadow Strada
    Chain: Cult
    Grips: Cult
    Seat/seat post: Demolition Markit seat and United seat post
    Pedals: Vocal pedals
    Sprocket: Total Bmx
    Stem: Fit BF stem

    A winning combination if you ask us!#CrucialGang

  • United X CrucialBMX Metro and Valentino Collaboration Stems

    We were lucky enough to be able to team up with United Bike Co to bring you a collaboration stems based on the Metro and Valentino models. They feature all the awesome features that you'd expect from such great stems plus they also have our CrucialBMX logo etched into the sides. Support your local shop with pride and rock one of these!

    About the Front Loading Metro Stem - Click here to go to the online listing:
    Ryan Metro signature stem
    CNC machined 6061 alloy
    6mm rise
    48mm & 52mm reach options
    Recessed top for flush finish with Dinero top cap
    Micro head hollow cap bolts
    Solid high strength steerer clamp bolts
    CNC front plate logo
    48mm weight: 9.7 oz / 275 g
    52mm weight: 9.9 oz / 282 g
    Black with CrucialBMX etching

    About the Top Loading Valentino Stem - Click here to go to the online listing:
    Alex Valentino signature stem
    CNC machined 6061 alloy
    23mm rise
    48mm & 52mm reach options
    Recessed top for flush finish with Dinero top cap
    Micro head hollow cap bolts
    Solid high strength steerer clamp bolts
    CNC top plate logo
    48mm weight: 9.7 oz / 276 g
    52mm weight: 9.9 oz / 282 g
    Black with CrucialBMX logo etched

    I am personally running the Valentino Stem on my own bike so i've included some photographs of what it looks like, these are so sweet and we are buzzing that we could be a part of it.

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  • Crucial Custom Total GS 18 Inch BMX Bike - Mark Amphlett

    Starting this week, when i have the time i'm going to start uploading and featuring the Crucial Custom Bike that we built during the run up to Christmas and this first quarter of 2014. We have a few ranging from incredible 18 inch models through to budget conscious trails steeds and no holding back 4-pegged street machines. Keep checking back as i know you all do to see them....

    Kicking it off today is Mark Amphlett's awesome Total GS 18 Inch that he asked us to build for his incredibly lucky son. This 18 inch is STACKED with the latest and greatest products out there. His son must be over the moon because i think that this is by far the best 18 inch we have ever seen and built in over 7 years of doing this....

    Here is what he's running:

    FRAME: Total GS 18 Inch Frame
    FORKS: Total GS 18 Inch Forks
    BARS: Total GS Bars
    STEM: Total Team Front Load Stem
    GRIPS: ODI Longneck Grips
    CRANKS: Profile No Boss Race Cranks
    SPROCKET: Profile Spline Drive Sprocket
    PEDALS: Fly Racing
    CHAIN: BSD K510
    SEAT: Demolition Markit Seat
    SEAT POST: Demolition Pivotal
    REAR HUB: Profile Mini Race Cassette
    FRONT HUB: Profile Mini Female Front Hub
    HUB GUARDS: BL Industries Guards
    RIMS: Alienation Black Sheep 18 Inch
    PEGS: N/A
    TYRES: United Direct 18 Inch

    Now you've seen the specification enjoy these beautiful images of this incredible bike:

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  • Old School Jam at MOTION Skatepark!

    There is an awesome BMX Jam going on in MOTION skatepark tomorrow that we are sponsoring. It kicks off at midday and here are all the details you should need:

    "A jam for the more mature rider at Motion Ramp Park for those who remember how to smile when riding a BMX!

    After this years get together was such a blast (where were you?!) another session was inevitable so we've secured Motion for a one day antidote to those scooter infested indoor parks.

    A few details...

    This is BMX only, with a LOWER age limit of 30 (unless you look older than you are, or run a front brake, or know what a buff guard is...).

    If you want to bring your kids they will be able to ride the small room, but not the main park, BMX only still applies.

    We will be showing old school vids on the big screen throughout the day.

    To take you down memory lane, or for a few what were we thinking moments old school bikes will be back on display.

    The bar will be open, of course!

    Prices is £10 all day to ride, if you bring your kids they ride for free

    Specators are free

    More details will be added nearer the date, and if you brought an old school bike or two to the last jam please get in touch if you want to show them off again.

    Please feel free to invite people to this jam, either through this or in person, the more the merrier.

    So get practising your step thru peg grinds and candybars, this will be a blast.

    *Name is subject to change, currently the victim of imagination failure."

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  • Last night we are open till 8pm and the last day for deliveries before Christmas!

    Tonight is the last night we are open until 8pm plus its also the last day we can post anything out guaranteed delivery for Christmas!

    Don't hang around, courier will be in around 4pm today.


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  • Emerson Morgan Subrosa Bike Check!

    We are over the moon to be able to announce that Emerson Morgan is now riding for Subrosa through Seventies Distribution! Emerson has been silently killing it for a number of years in the southwest and its well deserved that he has a legit company to represent. I can’t wait to see what sort of next level riding that he will produce now.

    I think its fair to say that he now has one of best looking rides I’ve seen in a while. Getting full Subrosa treatment. Slight hind of Shadow finishes it off perfectly!

    Here is what he’s rolling with –

    FRAME: Subrosa Balum V2
    FORKS: Shadow Captive – Quick Offset
    BARS: Subrosa Villicus 8.5”
    STEM: Subosa Hold On Top Load Stem
    GRIPS: Subosa Villicus V2 Grip
    CRANKS: Subosa Bitchin 2.5pc Cranks
    SPROCKET: Subosa Devil Disc 25T
    PEDALS: Shadow Ravager Plastic Pedals
    CHAIN: Shadow Interlock V2 Chain
    SEAT: Subosa Forever Pivotal Seat Mid
    SEAT POST: Subrosa Pivotal Seat Post
    REAR HUB: Subrosa Posi Trac Cassette Hub 9T
    FRONT HUB: Subrosa Posi Trac Front Hub
    HUB GUARDS: Subrosa Chromoly Hub’s
    RIMS: Shadow Corvus Rims
    TYREs: Subosa Street Digger 2.25”

    Emerson has some good stuff coming up soon in the pipeline. Look out for him in 2014.

    I’ll leave you with these from a chill session.

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    Sweet ride bro!

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    Steezy canjam on this awkward ghetto quarter pipe

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    Nose manual from right to left

  • Hengrove Locals iPhone Winter Edit

    Man this is so dope! I've said it time and time again but i always love these grass-roots style videos. Lads making the most of what they got with no budget or anything serious. 100% fun with no fucks given to the quality of filming...Just how it should be.

    This one is even more of a banger because it features the lads i ride with almost every night, and a couple of the guys that work in the shop. Here is everyone that's involved:

    Dan Knight
    Jordan Withey - CrucialBMX
    Jamie Donaldson - CrucialBMX
    Rhys Walsh
    Cameron Thaws - Blank
    Nathan Collins
    Reece Richards
    Charlie Rodman - CrucialBMX
    Otis Buxton
    James Withey
    Jack Withey
    Jovi Belcher
    Stuart Burbidge

    Lots of sick stand out clips in here, but also some that just make you go what the HELL...

    Hope that you enjoy it!

  • CrucialBMX Motion Skatepark Jam 2013

    I hope that you enjoy this video of all the highlights from our CrucialBMX Motion Jam! The clips are not in any particular order, its just a mash up of all the awesome stuff that went down that day.

    It features our own Team, the Amateur and the Professional competition riders.

    I hope everyone that came along to watch or ride enjoyed the day, we will be doing another one very soon.

    Shout out to Sam Wise for filming this all

    We much appricate all the support everyone gives us


    Here are the results of the day:

    Amateur Competition -
    1) George Batty
    2) Brad Hill
    3) Sam Jones

    Professional Competition -
    1) James Jones
    2) Ryan Elcock
    3) Del Shepherd

    Highest Air Competition - James Jones

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