As many of you might of noticed when picking up the new issue of The Albion (and might i add, what a brilliant publication it is) that our full page advert was pretty "artsy". There was no riding photo, no BMX spool or anything of the sort. We kept it simple and let the illustrative hands of Adi Gilbert (99Seconds) do the talking.... The idea was that we had a women looking into a mirror, the reflection was portraying the image of our second sister store (Dubbed C2 for obvious reasons). A carbon copy however she is far more evil and cunning...not that we are, it just added something to the advert! You can see a printed copy of this advert in the brand new The Albion, the next Ride BMX Magazine to come out and the next issue of Case BMX Magazine. Enjoy!